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eBuyNow eCommerce Ltd. ensures global sales and support for the products found on this site.
eBuyNow manages the site, the server, and its transactions on behalf of the manufacturer.

Links to this site’s privacy policy and terms of use can be found below. Questions for eBuyNow regarding the relationship between these parties can be sent to info@ebuynow.com.

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Who We Are

An innovative and data-driven consumer electronics technology company.
Using a custom-developed platform called ProductLoop, we identify the leading reasons for customer dissatisfaction within the consumer electronics industry.
Armed with this data, we then proceed to design, build, market, and distribute a better breed of consumer electronics.
eBuyNow is a global operation, with 11 regional subsidiaries selling to 32 countries.

How We're Different

What’s unique to eBuyNow is that we use Big Data and Artificial Intelligence to pinpoint what features are driving growth and to identify product issues that retailers and consumers are experiencing in growth categories.
Using the data, we partner with major brands and premium manufacturers to execute products that directly address consumer complaints, reduce returns, and increase satisfaction; thus creating a compelling product offering for both b2b and b2c contexts.
eBuyNow fills a need in the market for both retailers and consumers, minimizing the risks of bringing new products to growth markets.

Our Strategy

Use ProductLoop to identify what consumers need & want to rapidly develop & produce high quality products.

Our Mission

Develop ethical products together with leading global manufacturers using data driven customer feedback.

Our Values

Be honest, transparent, accountable, collaborative, supportive, fact-based, unified, innovative, family, joyful.


  1. Ernie Levenson
    Ernie has 15 years of executive experience at VTech Communications as their President and VP of Operations managing P&L, sales, product marketing, operations, information systems and human resources functions.
  2. Craig Smith
    Chief Executive & Chairman
    25 year CEO within the consumer electronics industry with a specific focus on brand licensing, eCommerce platforms and IoT strategy.
  3. WK Wong
    Chief Product & Board Member
    WK brings over 25 years experience in Consumer Electronics Development. Prior to joining eBuyNow was the COO of Cinatic Technology Ltd where he oversaw Product Development, Design, and Operations.
  4. Kalvie Legat
    Corporate Development
    Kalvie brings 14 years of experience in finance and capital markets. Starting out with Canaccord Capital in 2004, he lead our RTO and investor relations.
  5. Katica Viskovic
    Chief Operating
    Supply Chain and Onboarding specialist Katica has 10 years of experience with international supply chain management and client onboarding.
  6. Jason Lee
    Chief Technology
    Jason brings over 20 years in Video Product & IoT R&D Leadership. Prior to joining eBuyNow Jason was the CTO at Cinatic where he oversaw Research and Development, Architecture and Engineering of the product pipeline.
  7. Graem Millala
    Chief Marketing
    Graem brings 15 years of experience in online project delivery, bringing to the table a wealth of experience in the eCommerce, User Journey, and Customer Acquisition Space.

Board Members

  1. Steven Yap
    Board Member
    Steven is a board member of M800, an international telecom backbone technology company based in Hong Kong. Steven has created one of the world’s largest VoIP backbone companies over the last decade.
  2. Jared Wolk, CFA
    Board Member
    Jared is the portfolio manager of Vesta Wealth Partners, a leading fund in western Canada. Jared brings decades of private finance experience, and a passion for innovative businesses.

Operations Leadership

  1. Sean Croft
    Wearable Product
  2. Connor Tobin
  3. Dariush Zand
    Sales Director Wearables
  4. Diana Vipie
    Commercial Officer
  5. Sebastien Sauvage
    Creative Director
  6. Phung Nguyen
    Product Development
  7. Eric Lee
    Product Engineering
  8. Khanjan Chhaya
    Global Financial Controller
  9. Noelia Bravo
    HR Manager
  10. Eleni Trakosa
    Reputation Manager
  11. Jed Morilla
    Customer Support